Group Conferences
Oetker Group
Introduction
For Dr. August Oetker KG, GuestONE once again implemented a comprehensive participant management system for the company’s annual group conference in Baden-Baden. From personalized online registration and hotel as well as quota management, to on-site check-in and post-event follow-up with a digital survey, we supported the event with the right software, hardware, and professional staff.
Company
In 1891, Dr. August Oetker founded the family business by opening a pharmacy in Bielefeld. His first major breakthrough in baking? A ready-to-use baking powder formula that gave even inexperienced bakers the confidence to reliably create perfect cakes. More innovations quickly followed — such as vanilla sugar, wheat starch, flavorings, dessert mixes — and ultimately, the world-famous frozen pizza.
Project
Once again, GuestONE supported Dr. August Oetker KG in organizing the annual group conference. In addition to providing the registration software and assisting with the hotel booking process, GuestONE also supplied the necessary hardware and on-site staff for the check-in.
Implementation
Various lettershop documents, such as multilingual cover letters, were created by GuestONE with personalized special fields. In addition, a coordinator, hotel, and quota management system including room assignment was provided.
For the event, we supplied two laptops with card printers to ensure fast and seamless admission management. During check-in, guests received their name badges with magnetic holders. The entire process was coordinated by our on-site team – from setup and briefings to check-in.
After the event, a follow-up survey was conducted. An email was sent to all participants, allowing them to log into the frontend and answer questions there. The results were displayed in the backend.
Conclusion
Thanks to GuestONE’s comprehensive support, the annual group conference of Dr. August Oetker KG was executed smoothly and efficiently. From online registration and hotel and quota management to the professional on-site check-in with name badges and card printers, every aspect of the event was perfectly organized. The subsequent digital follow-up survey enabled a structured evaluation of participant feedback. Overall, the combination of technical equipment, professional support, and digital post-event processing made the event a successful and well-coordinated experience for all guests.
Key Facts
Number of participants: 180
Location: Baden-Baden
Tool: GuestHub
Services
- Online registration of participants via a personalized portal
- Automatic dispatch of confirmation and hotel booking emails after registration
- Administration area for coordinators to manage participants, hotel allocations, and room assignments
- Follow-up survey
- On-site check-in
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GuestONE GmbH
Hofaue 39 42103 Wuppertal Germany Phone: +49 202 37 161 – 0 Fax: +49 202 37 161 – 99 info@g1.de
